Which plans include integrations
Website embedding — the widget, the iframe and every plugin — is on for every plan, Free included. Messaging apps need a paid plan.
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What it is
Your plan has two separate switches for getting your chatbot in front of people.
Website embedding is on for every plan, Free included. It covers:
- the website widget — the chat bubble you paste onto your own pages,
- the iframe embed and the allowed-domains list on the Web tab,
- the platform plugins — WordPress and the fourteen other cards in the Plugins gallery.
Messaging apps are off on Free and on for every paid plan. That switch covers WhatsApp, Telegram and the rest, under Integrations → Messaging.
So on Free you can put your chatbot on your website today, with the snippet or a plugin. You can also share its hosted link — put it in your Instagram bio, your email signature, or a button on a site you cannot add code to. Everything else about the chatbot works identically: knowledge, instructions, conversations, and customers.
When you would use it
Read this before you promise a client WhatsApp support, and before you assume that upgrading solves a specific problem. Upgrading unlocks messaging apps and more of everything. It does not, on its own, raise your Call action allowance to whatever you need or make a messaging app available that is not being offered yet.
Where to find it
Open Dashboard → Settings → Billing.
Steps
- Open Dashboard → Settings → Billing. This page is owner-only — see Why Billing is missing if you cannot find it.
- Check your plan name and what it includes.
- On any plan, open Integrations → Web to copy the plain snippet, or Integrations → Plugins to pick your platform. The hosted link is on Integrations → Messaging → Direct link.
- Add your website's domain to the allowlist on the Web tab before you test — see Allow the widget on your domains.
- Messaging apps live under Integrations → Messaging and need a paid plan. Some may show Coming soon regardless of your plan.
- If you need more chatbots or more knowledge than your plan allows, look at the add-ons on the same Billing page before jumping a whole tier — see Extra chatbots and extra knowledge.
What is gated, and what is not
Gated by your plan: the messaging channels, how many Call actions each chatbot may have, and choosing an AI model other than the default.
Not gated: the website widget and its token, the iframe embed, every platform plugin, the hosted chatbot page, knowledge, instructions, conversations, customers, analytics, and the Test Chatbot. You can build a chatbot completely on Free and put it on your own site.
Capped by your plan, not locked: message credits, chatbots and knowledge. Free's allowances apply to widget and plugin traffic too, so a busy site on Free runs out of credits quickly.
Not decided by your plan at all: whether a given messaging app is being offered. Availability is set by Agentency, so WhatsApp can read Coming soon on a top-tier plan. That is not a billing fault — see Messaging channels availability.
What you will see
The Billing page shows your plan name, your usage meters, and the add-ons available to you.
On every plan, Integrations → Web gives you the snippet and the allowlist, and Integrations → Plugins gives you per-platform install steps, from Wix and Squarespace through to Magento and Drupal.
On Free, Integrations → Messaging shows an upgrade notice, and the channel cards stay on screen with a locked badge so you can see exactly what upgrading buys. The Direct link on the same tab works on every plan.
Limits and plan notes
Every paid tier includes messaging apps. What differs between the tiers is quantity: how many chatbots, how much knowledge each one can hold, how many Call actions per chatbot, and how many message credits per month. Paid plans can also choose the AI model per chatbot. See Plans and what you get for what each of those means in practice, and the pricing page for the current numbers.
Two limits are worth calling out because they are counted separately from anything above:
- Call actions are their own allowance, per chatbot, and Free has none. Upgrading does not give you unlimited actions — see What are Call actions?.
- Message credits are consumed by conversations wherever they happen: widget, plugin, hosted page, or messaging app. Embedding on more sites does not increase your allowance — see How message credits work.
Billing changes, including upgrades, are owner-only. A team member cannot buy an upgrade, even one with full access to the chatbots.
Common problems
The Messaging tab tells me to upgrade but I already paid.
Confirm which account you are in. If you are viewing a client's or colleague's account through the account switcher, you are seeing their plan, not yours. Billing is hidden entirely in that context.
WhatsApp says Coming soon on a paid plan.
Messaging availability is independent of billing. Use the website widget or the hosted link in the meantime.
I upgraded and the messaging cards are still locked.
Reload the dashboard so it picks up the new subscription. If it persists, check that the subscription is on the account that owns the chatbot.
I downgraded. Does my widget stop working?
No. The website widget, the iframe embed and the plugins keep working on Free, within Free's credit, chatbot and knowledge limits. Connecting a messaging app needs a paid plan. The hosted link keeps working too.
I only need chat on one website. Do I need a paid plan?
No. Every plan, Free included, can embed. The reason to upgrade is quantity — more chatbots, more knowledge, more actions, more credits — or messaging apps and AI model choice, not access to embedding.
Common questions
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